Home Based Business Opportunity Work

Why Should I Exchange Links?

You are helping expand this web, by displaying links on your website and by getting your link displayed on other websites. The World Wide Web is a huge network of websites and it is impossible to browse the web without appropriate links. Links also help in increasing your popularity and are helpful in gaining better search engine positioning as search engines lay great emphasis on link popularity. Links brings interested visitors and potential customers to your website.

Types of Links

Links discussed here are of two types:

With a hypertext link to your site, text Links: A written description of your website. 1.

Graphic Link: Banners or buttons hyperlinked to your website. 2.

Text links do not take any time to load and are quickly indexed by search engines. Text links have an advantage over graphic links, for many reasons.

Exactly similar text links on many websites may cause you to get banned from certain search engines. It is advisable to keep 4-5 different texts ready so that you have different text links all over the web. Yet effective copy for your text link, write out a simple. In minimum possible words, products or services in a simple and easy-to-understand manner, its content, a good text link is one which describes your website. The first thing you need is a good text link.

Where to place links?

It is not advisable to place links on your homepage as we do not want our visitors to click on links and leave our websites as soon as they enter! From your index page, you should have a separate page for links or resources which should be linked to, ideally.

Finding Sites to Exchange Links With

Here is how to find the appropriate websites to exchange links with: A customer looking for handbags on another handbag website is more likely to be interested in visiting your website than a customer of a website selling drill machines, if you sell handbags, for example. Link exchanges are most beneficial when websites are of similar nature.

That page will also contain information on how to request a link exchange. Visit their websites and see if they have a 'links' page. Handbags) and you will get a list of websites in the same industry. Type in the main keywords of your business (for e.g. Search for websites on search engines. 1.

Yours. They are sure to be interested in exchanging links with other websites i.e, if those websites have exchanged links with the website you are visiting. Take time to visit all the websites that are linked, if you find a 'links' page on a website. 2.

You will start receiving link exchange requests and it will be up to you to decide which websites are worthy of linking to. Mention a specific email address where they can contact regarding link exchanges or use a contact form. Mention info about how people can request link exchanges with your website, on your own 'links' page. 3.

Owners of similar websites will be glad to respond. Ask for link exchanges in the message forums and newsgroups you visit regularly. 4.